Apple touts MacBook Pro nano-texture display and all-day battery life in new videos

Apple is out with a pair of new ads highlighting the MacBook Pro today. The ads are part of the “Mac does that” campaign and focus on the MacBook Pro’s nano-texture display and all-day battery life.

Here’s what Apple says in its new “Low Glare” ad touting the MacBook Pro’s nano-texture display:

Bright days? Bring it on. The nano-texture display option for MacBook Pro scatters light to minimize glare and reflections in bright spaces, whether inside or out.

Apple added a nano-texture option to the MacBook Pro last fall, alongside its update to the M4 family of chips. Apple says the nano-texture display dramatically reduces glare and distractions from reflections. It’s available as an additional $150 upgrade to the MacBook Pro.

In the second ad, Apple touts the 24-hour battery life of the new MacBook Pro. “Lost charger? That’s a tomorrow problem when you have up to 24 hours of battery life,” Apple says.

Check out both new ads below.